The original Volkswagen advertising campaign: “The Sand Ad”

The Sand Ad Volkwsagen

“The Sand Ad” is Volkswagen’s original advertising campaign to announce the Amarok, the brand’s new 4×4.

The first expression that comes to us when seeing the new Volkswagen campaign is that the Amarok “has left its mark”. And never better said, since the way in which the German brand has publicized its new 4×4 could not be more original.

In Argentina it is summer time and that translates into people enjoying the good weather and cramming the beaches. Two of the busiest cities are Pinamar and Caliró, where they have carried out this action.

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The Ikea curtains that purify the air

Cortinas de Ikea anticontaminantes

The Ikea curtains purify the air thanks to a technology that breaks down the polluting airs.

Air pollution has become one of the greatest risks to our health. According to OMS, one in eight people dies from diseases caused by this problem.
And the problem is not the air we breathe outside the home, in some places pollution can be up to five times greater inside our house.

To mitigate this problem, Ikea has created curtains that help purify the air. A team of engineers, specialists and designers have created a technology that allows us to break down the most common air pollutants in our home, such as odors or formaldehyde.

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An advertising campaign by Nike starring the great athletes: Dream Crazier

Anuncio de Nike - Dream Crazier

Nike continues with its series of campaigns encompassed in the “Just Do it” with “Dream Crazier”, starring the great athletes.

Nike continues with its acclaimed series of campaigns encompassed in the slogan “Just Do it”. It marks 30 years of the famous tagline that changed the history of Nike and gave us some of the best nike ads in history. Now, after revolutionizing politics with “Dream Crazy” and vindicating the role of women in Mexico with “Together, unstoppable”; Nike returns with “Dream Crazier”, an ad starring only women.

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The controversial The Times Commercial show politicians as animals

The controversial The Times commercial represents English politicians as animals.

The controversy is served in the United Kingdom. The prestigious newspaper The Times has made a controversial spot to criticize English politicians. A commercial where politicians turn into all kinds of animals. Hyenas, snakes, monkeys, crocodiles, rats and a long trail of despicable animals.

The Times commercial reflects the feeling of the country regarding the Brexit controversy. According to John Witherow, The Times editor: “The campaign captures the national mood of confusion and frustration, while at The Times we seek to bring clarity and balance at this crucial moment in British politics.”

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The Coca-Cola commercial to celebrate Premier League sponsorship

Coca-Cola celebrates the sponsorship of the Premier League with a tribute to all hobbies.

Coca-Cola has reached an agreement with the Premier League to be the main sponsor. For three years, the company will seek to boost the brand’s growth as well as amplify the audience of its healthiest brands: Diet Coke and Zero Sugar.

To celebrate he has made a campaign to honor all the hobbies of the Premier League. “Where Everyone Plays”, tells the story of the fans; from employees of clubs to real spectators, and how they live those situations in which they express their passion for their team.

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Ridley Scott returns to advertising with a commercial for Hennessy

Ridley Scott returns to advertising after 15 years to shoot a commercial for Hennessy cognac brand.

No need to talk about Ridley Scott. Everyone knows his films, but few young people know that the acclaimed filmmaker began his career conducting advertising campaigns. Surely you will remember one of his most praised works: The “1984” commercial for Apple.

Now, after 15 years he has returned to carry out the Hennessy cognac brand advertising campaign. Entitled “The Seven Worlds”, the ad explores the seven tasting notes found in the Hennessy X.O.

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The infinite Old Spice Commercial: “The longest commercial”

Old Spice has launched an infinite commercial in its latest advertising campaign: “The longest commercial.”

We like the crazy advertising campaigns of Old Spice. They are fun, absurd and hilarious campaigns to make known all their products for men. Now, has launched an original advertising campaign to promote the brand. Under the slogan “Smell Amazing Forever” we see a commercial that never ends. The infinite Old Spice commercial shows us an ad inserted in another ad, which in turn is in another ad.

A space-time loop to bring us the longest ad in history. Of 14 hours of duration, it was emitted in the channel Woohoo, becoming the longest commercial of the television.

Titled “O Filme Infinito”, the brand was attended by the actor and ambassador of the brand Terry Crews. According to Vitor Fernandes, Marketing Director of Old Spice Brazil; “The idea for the whole project came from the new Old Spice technology, Durascent, that makes you smell good forever.”

The campaign has had TV capsules, as well as short ads (like this one) on social networks. If you want (and have time) to see the full commercial, you can see it at: www.ocomercialinfinito.com.br

The endearing Plus SuperMarkets Comercial: “Eat Well, Live Well.”

Anuncio de Plus SuperMarkets

Plus SuperMarkets the Dutch supermarket chain encourages us to eat well with “Eat Well Live Well.”

It is a classic porpose, want to eat well the first months of the year. And many food brands take advantage of it to launch their advertising campaigns. This is the case of the Dutch supermarket chain Plus Supermarkets, which encourages us to eat well with a charming spot.

Made by the hand of J. Walter Thompson Amsterdam they have turned around a classic slogan among foodies: “Eat Well, Live Well.”

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The beautiful Coca-Cola Commercial: “Together is Beautiful”

The Coca-Cola commercial celebrates diversity with a beautiful animation movie: “Together is Beautiful”

The ads of Coca-Cola do not usually leave indifferent. They are usually cut by the same way, but have the ability to continue surprising us. This is the case of “Together is Beautiful”, the last Coca-Cola commercial to celebrate diversity.

The commercial was aired during the Super Bowl break (you can see the best ads here). While millions of friends, families and rivals were gathered watching the game, Coca-Cola launched a commercial to remember that the differences are always beautiful.

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The Best Super Bowl Commercials

The Best Super Bowl Commercials

The best Super Bowl commercials between Los Angeles Rams and the New England Patriots.

Another year of SuperBowl arrives. And as always, in Telling, advertising agency brings you the best SuperBowl commercials. The moment of the year where all brands want to be. A space that has been seen by more than 100 million people live, and many more in later days.

You can almost say that we see a bit of a match between so many pauses, announcements and trailers. During the three and a half hours of the event, 50 minutes are advertising space. What was the best Super Bowl commercials? We leave you with the compilation of the #SuperBowlCommercials.

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