Marketing and advertising strategies on TikTok

Marketing Strategy on TikTok

Marketing and advertising on TikTok, we teach you how to start and reach your audience on the fashion social network.

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If you are already an expert “TikToker” or you already know the social network, we recommend you read our article to know what is the best time to post on TikTok.

Marketing and advertising professionals must be aware of trends among the youngest. The generations are growing and new generations are coming to demand new services and ways of relating.

It all started with Facebook and Twitter taking everything away, even with proposals from big companies like Google+ or “Ping” from Apple. Shortly after, Instagram broke out and YouTube found its space thanks to the content creators, a space that Twitch tries to occupy through live streaming.

And so, when it seems that everything is more or less established, it is when new alternatives arrive to offer the youngest a way to express themselves and communicate. We are talking about TikTok, the social network that is succeeding among the Z generation. That is why today we are going to try to understand this new social network and the possibilities it offers us to reach a new audience. Let’s see some strategies in marketing and advertising on TikTok.

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The five best commercials of Volvo Trucks

Best Commercials of Volvo Trucks

Crazy, amazing and spectacular advertising campaigns. We list the top five best commercials of Volvo Trucks.

Volvo Trucks advertising campaigns are often highly anticipated by consumers. They are surprising advertising campaigns, with a recklessness component that the audience likes. And is that the truck division of Volvo decided to stand out at the communication level of the sobriety and elegance of the car division. A success, seen in perspective.

Volvo Trucks communication took advantage of globality. Their campaigns were made to become viral and for that they had to have very crazy ideas. Each new truck model tested its latest technology to the limit. Thus we have seen a hamster turning the wheel of the truck, Van Damme relying on smooth driving and stacking all trucks in his most spectacular advertising campaign at The Tower.

That’s why in telling, advertising agency we have decided to make a top five of the best commercials of Volvo Trucks.

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The spectacular Volvo Trucks commercial: “The Tower”

Anuncio de Volvo Trucks | The Tower

The Volvo Trucks commercial bets on spectacularity with “The Tower”, where it stacks all the trucks of the brand.

Volvo Trucks advertising campaigns are undoubtedly the best that the brand has brought to creativity. They are usually spectacular ads with a very high technical difficulty, all shot without any subsequent addition.

And of course, remember that memorable commercial of Volvo Trucks with Van Damme and his “Epic Split” that was crowned as the second best commercial of the decade in our special. Well, Volvo has done it again and delights us with a spectacular advertisement where to stack all the trucks of the brand to form a tower.

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