Absolut Creative Competition: Absolut encourages us to design the new global campaign.
In telling advertising agency we love the advertising campaigns of Absolut. Is one of the big brands in the “Hall of fame” of advertising along with Coca-Cola, Nike and Apple. His most remembered advertising campaign is that famous “Absolut Perfection” created by Geoff Hayes and in which world-class artists like Andy Warhol, Keith Haring or Romero Britto participated.
Now they encourage you to design your new global campaign with “Absolut Creative Competition”. For this, they have made a spot filmed that reviews the history of the brand’s advertising. And only for the quality of the audiovisual piece is worth seeing all the short.
To participate in the campaign you must enter the contest website, download the silhouette and interpret your way. Absolut invites you to be inspired by beliefs such as freedom of expression, gender equality and the environment. Each piece will be evaluated by a national jury that will choose a winner. This option will go to the final and the contest will be held worldwide.
The prize will be to be the global image of Absolut. This will be shown at Piccadilly Circus and Berlin’s Potsdamer Platz as well as 20,000€. The winner will enjoy a masterclass with Toilet Paper Magazine, a benchmark in art and trends. Do you cheer up?
Via | La Criatura Creativa