The best commercials for women’s football

The best commercials for Women's Football

We analyze which are the best commercials for women’s football

Women’s football is in a sweet moment. After a long time, women who practice the king sport are beginning to be recognized all over the world. They are still far from their masculine counterparts as far as repercussion is concerned, but the trend is pushing them upwards.

Proof of this is the involvement of major brands in their advertising campaigns. The sponsors proudly wear their equipment and the investments destined to women’s soccer are being fired every year. The example of Nike’s emergence as a standard-bearer of the cause, followed by the other brands.

This trend is having a turning point with the Women’s World Cup that will be held in France. All the tickets sold, juicy amounts in retransmission rights and the big brands making an appearance. It’s marketing, friends.

That’s why today we are going to analyze the best commercials for women’s football. There are still few, but they are of a tremendous quality.

Read more

The Burger King marketing action brings the food in a traffic jam

The Burger King marketing action in Mexico that brings you food if you are in a traffic jam.

Many times we have criticized Burger King when he focuses his advertising campaigns on attacking McDonald’s. We believe that the brand can find its own voice if it needs to face its rival. That’s why we celebrate when they deviate from that line to propose original and fun advertising campaigns.

This is the case of the last action of Burger King in Mexico. The Mexican capital is one of the most trafficked. Drivers spend 5 hours a day in the car to get to their homes. Aware of this, Burger King has decided to offer the delivery service to all those stuck in traffic.

Read more

‘The Lunchbox’, the Norwegian ad that has excited social networks

‘The Lunchbox’ is a Norwegian advertisement that calls for more foster homes. This ad has excited social networks.

For ads like this we love advertising. Condensate a nice, tender and emotional story in a minute to impact on consumers. It is not easy to do the Budfir ad, the Norwegian NGO for Children, Youth and Family.

The Norwegian advertisement titled ‘The Lunchbox’ has excited social networks getting millions of views in just one week. The ad denounces malnutrition in society and calls for more shelter homes.

Read more

TOP5: Best emotional advertising seen on TV

Best emotional advertising

The emotions are a powerful selling tool. We take a look at 5 best emotional advertising seen on TV.

When making an advertising campaign, appealing to emotions usually gives a great result to get the consumer empathize with the brand, product or service that wants to offer us.

When we are told a story involves emotion, our brain is activated in multiple parts showing a more intense activity. The studies corroborate that we usually forget the mere data but remember the stories that have moved us. Emotional advertising is one of the pillars in which you define the meaning of Storytelling to generate empathy for the consumer.

Like motivational advertising campaigns, if done correctly has a double effect, the consumers are identified with history and therefore linked to the brand thanks to the activation of mirror neurons in the individual as part of neuromarketing.

Let’s take a look to the 5 best emotional advertising seen on TV.

Read more

‘The Swap’ it’s a funny advertising campaign from Dacia

‘The Swap’ is the funny advertising campaign from Dacia that exchanges Udinese fan jobs with its football players.

The Dacia car brand has been sponsoring Udinese, a Serie A Italian football team for over 4 years. In this time he has carried out numerous marketing actions to associate his brand with the football team and his fans.

For their last advertising campaign they make a funny action titled ‘The Swap’ where Udinese players who did not play the match on sunday exchanged their position with a fan who could not attend the match because his work.

Read more

A dancing Skeletor in the last Moneysupermarket Epic Ad

A dancing Skeletor boogies to ‘Fame’ in the last Moneysupermarket Epic Ad.

Epic, brilliant, tremendous, spectacular, hilarious or legendary are words that try to define the last Moneysupermarket epic ad.

You need to be very cool to put Skeletor, the arch-enemy of He-Man of Masters of the Universe, dancing in the rhythm of ‘Fama’ down the neighborhood and happy to have saved money in hiring insurance .

Read more

The different visions between a Graphic Designer and the Client

Diseñador Gráfico vs Cliente

A great video that represents the differences between a Graphic Designer and its client in an advertising agency.

The eternal battle in advertising agencies; try to convince our client that what we offer is the best for the brand, the consumers or the customers. Of course, the final result comes after analyzing the strengths and weaknesses of the brand, its situation in the market and its competition and what consumers do not expect from it.

Read more

‘Keep up with Hovering Art Directors’ is the funny TV Commercial from Adobe

‘Keep up with Hovering Art Directors’ is the funny TV Commercial from Adobe that represents a normal day by an Art Director in an advertising agency.

We liked the latest campaign launched by Adobe to present its image bank service called Adobe Stock. The popular software company creator of Photoshop and Illustrator wanted to represent the benefits of its service with a hilarious tv commercial that parodies a normal day of an Art Director in an Advertising Agency.

Even with a touch of surrealism, it does not differ so much from the realities that we experienced in advertising agencies. All this is reflected very well in the last TV Commercial from Adobe.

Read more

An emotional TV Commercial from El Corte Inglés for celebrate Father’s Day: ‘Drill’

El Corte Inglés celebrate Father’s day with an emotive TV Commercial bewteen a son and his father.

The last TV Commercial from El Corte Inglés celebrates father’s day with a tender history between a son and his father that becames viral due to its sentimental and emotional scenes.

‘Drill’ is the title of the TV Commercial from El Corte Inglés directed by Gracia Querejeta they tell us an intimate story full of emotions in a minute.

Read more

The marketing and advertising strategy of Zara

Advertising Strategy from Zara

We analyze the marketing and advertising strategy of Zara, the Spanish fashion brand that does not carry out conventional advertising.

Zara does not advertise conventionally. You will not see a single television commercial, an ad in the press, a billboard or banners on the internet. Not an advertisement for Zara. And yet it is the most successful Spanish brand, with its owner Amancio Ortega as the richest person in Europe and the three richest people in the world.

This statement shocks in a world like that of fashion, in which there are battles to compete for the best advertising spaces of each medium. Brands strive to show us their spectacular prime time perfume advertisements, hire the largest advertising banners in each city and fashion magazines allocate pages and pages to brand ads. How is it possible that in this world Zara does not advertise? What marketing and advertising strategy does the Spanish multinational follow to be one of the most successful fashion companies in the world?

Read more