“Heart of a Lio” explains the story of Leo Messi until the World Cup in Russia.
In the “telling” advertising agency telling we love the advertising that Gatorade does. They are finding their voice in a very competitive sector such as sponsorships and sports drinks. We remember the fantastic motivational ad with Serena Williams or that impressive figure made with water drops.
Now they surprise us with this ad to explain the story of Leo Messi before arriving at the World Cup in Russia.