The ET commercial coming home for Christmas revolutionizes networks

The ET commercial returning home for Christmas revolutionizes social networks.

It’s here. The best commercial of this Christmas. And it is that the English video platform on demand Sky is revolutionizing the networks with its Christmas commercial.

Neither more nor less than E.T. coming home for Christmas after 37 years. A tremendously emotional commercial that points directly to nostalgia with a story that could well be the epilogue of the famous film made by Steven Spielberg.

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Apple’s Christmas commercial: “The Surprise”

Apple’s Christmas commercial tells us a very real story in “The Surprise”

December is approaching and the brands, at their own pace, are launching their Christmas campaigns. Now it is Apple’s turn that, after the animation short of last year, delights us with a beautiful story that is surely very familiar to us.

Entitled “The surprise” Apple’s Christmas commercial tells the story of a family with two girls who are going to spend the holidays at their grandfather’s house. Thanks to a great storytelling, we managed to identify with those parents who always leave the iPad to the girls so they don’t fight.

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The tender McDonald’s Christmas commercial: #ReindeerReady

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McDonald’s Christmas commercial tells us the sweet story of Ellie and her reindeer.

The brands are slowly launching their Christmas campaigns. If last week we saw how the ads of John Lewis, Sainsbury’s or Ikea were launched, now it is McDonald’s turn with a magical animated story.

The McDonald’s Christmas commercial tells us the story of Ellie, a girl overflowing with imagination who only wants to play with her older sister. The teenager is not very predisposed, so Ellie has no choice but to look for chestnuts to have a good time.

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John Lewis’s commercial for this Christmas: “Excitable Edgar”

“Excitable Edgar” John Lewis’s commercial for this Christmas with an adorable dragon as the protagonist.

The John Lewis’s commercial has historically marked the starting gun for the Christmas campaign. Many brands know it and try to advance to one of the advertising events of the year. And it is that the landing of John Lewis is usually accompanied by a large investment that eclipses all the Christmas spots released by the time.

Now, after that fantastic #EltonJohnLewis they return to fantasy to explain the misfortunes of Edgar, an adorable dragon that lives in a small medieval town.

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Amazon’s Christmas commercial brings back the singing boxes

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Amazon’s Christmas commercial brings us back its boxes that sing as main characters.

Cruising speed for Christmas ads. Traditionally, Amazon is usually one of the first companies to launch its Christmas campaign. With the Black Friday at the corner, launching the Christmas ads in early December would almost be reckless. Far away are those times where the announcement that marked the beginning of Christmas was that of Freixenet in mid-December.

But Amazon knows that the vast majority of consumers will buy their gifts on Black Friday. Hence his rush to launch the Christmas campaign. And, after last year’s success, they once again have their boxes that sing as protagonists in an announcement of good vibes, friendship and love. The ABC of the ads by these dates.

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The emotional and fun Christmas ad by Bouygues Telecom

Bouygues Telecom’s Christmas ad explains the story of a father and his son over the years.

Christmas continues to pay off with well-known publicity campaigns. If the big four played their cards before Black Friday, other brands want to search their site and try to stand out among all the Christmas ads.

This is the case of the French telecommunication brand Bouygues Telecom that explains Christmas in an original, fun and emotional way.

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The Red Cross Christmas ad shows Santa Claus in a war zone

The shocking Red Cross Christmas ad tells us about Santa’s visit to a war zone.

So far the Christmas ads had been characterized by having that touch of nostalgia and melancholy. And the Red Cross has taken care to take all the nonsense off us. As? taking Santa to a war zone.

The Christmas announcement of the Red Cross wants to remove our conscience so that we realize that many children are going to spend a harrowing Christmas. “A global problem,  we must reflect” according to Gary Freedman, director of the ad, made by the agency Adam & eveDDB.

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Toys’R’Us Christmas ad: “The gift is you”

The Toys’R’Us Christmas ad takes out the child inside of us.

Little by little the marks are showing their ads of Christmas. After seeing the fantastic ads of John Lewis, Sainsbury’s or Ikea, now it’s the turn of the American toy’s store Toys’R’Us.

The Christmas ad of Toys’R’Us wants adults to recover the illusion and magic of Christmas, taking out the child that we all have inside. The stress of work, christmas shopping and the pressure of society are reasons why adults have been losing the magic for these holidays.

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A sophisticated Christmas ad by Burberry

The Burberry Christmas ad is a sophisticated story with British celebrities.

Burberry delighted us in 2016 with a short film where he explained the story of the founder of Burberry to celebrate the 160th anniversary of the brand. Starring Gleeson and Miller, he told us the story of the brand’s first customers.

That commercial was of such quality that it caught the attention of all those who are dedicated to advertising. And now they present their ad for these holidays. A sophisticated advertisement of British taste and very well executed.

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Twitter’s Christmas ad echoes the real John Lewis user

Twitter’s Christmas ad focuses on the user @JohnLewis, a man who lives in Virginia, United States

I do not think you need to talk about John Lewis. ThBritish department stores celebrates Christmas every year with a huge commercial. Such is the influence that is popularly known as Christmas does not begin until John Lewis releases his ad. Some campaigns that distill melancholy and fraternity made with great care.

These ads always generate a lot of noise in social networks. They become viral, people make comments and recommend them to their acquaintances. Music to the ears of the Marketing Department of John Lewis… a nightmare if your Twitter user is @JohnLewis.

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John Lewis Christmas advert 2018: #EltonJohnLewis

John Lewis Christmas advert for this year reviews the life of Elton John from his childhood.

This year’s hotly anticipated campaign is an emotional tribute to none other than British musical icon Sir Elton John, confirming social media rumours that have circulated around the advert in recent weeks. So successful is the John Lewis advert that Christmas TV has become as much about the packed schedule of dramas and film premieres as it is about the release of this particular campaign. And most supermarkets now compete in a game of one-upmanship, releasing increasingly emotional campaigns each year.

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The Sainsbury’s Christmas ad: “The Big Night”

The Sainsbury’s Christmas ad is back to present us one of the great Christmas nights: The Big Night at School.

If we gave the starting signal to this year’s Christmas ads with the Ikea Christmas ad, we have one of the biggest advertisers of the year here: Sainsbury’s.

Sainsbury’s is the second supermarket chain in the United Kingdom and every year its Christmas ad is one of the most anticipated. And has the best (for us)  Christmas ad of 2017: “Every bit of Christmas”. An ad that supposed a zenith after being years making great ads for Christmas. We all remember that fantastic ad from the First World War, the stories of the unfortunate cat Mog or invent a catchy song with “The Greatest Gift” and James Corden.

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Ikea’s Christmas ad: “We are meant to change”

Ikea kicks off the Christmas ads with a funny story titled: “We are meant to change”.

It is inevitable, every year Christmas progresses more. The marketing department stores integrate Black Friday as the starting period for Christmas shopping and all this anticipates marketing campaigns.

But in the telling, advertising agency we are to tell you about creative ads and this is one of them. Ikea’s christmas ad is titled “We are meant to change” and tells us a little story that happens in Ikea elevators.

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A funny Christmas ad of Intermarche: J’ai tant rêvé

A fun and emotional Christmas ad of Intermarché puts Santa on a diet.

It seems that this year the creatives are working hard to end the year. After seeing the Christmas ads of the traditional brands such as John Lewis, Lotteries, Sainsbury’s and Debenhams now we have new Christmas ad from the “minor” companies.

This is how we are discovering more Christmas ads that have nothing to envy to those previously nominated. Brands are adding creativity to their campaigns and are not limited to showing products or discounts. Now they make a great storytelling to offer us new funny, emotional and original stories.

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The modern version of Cinderella in the Debenhams Christmas ad: “You Shall”

The Debenhams Christmas ad reinterprets Cinderella in a classic-style advertising.

The Debenhams Christmas ad brings us a modern reinterpretation of the classic fairy tale “Cinderella”. Increasingly, Christmas ads want to become more original and surprising, and sometimes they tend to get lost among other ideas.

That’s why we appreciate this Debenhamas Christmas ad, recovering the classic cut in this type of ads. This means, good performance and photography, a solid history and good acting work.

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