The original advertising support of Del Valle natural juices

The original advertising support of the Del Valle’s natural juices in a supermarket.

The natural juices brand Del Valle has made a curious initiative in a supermarket in Rio de Janeiro. They used an original advertising support to advertise their products to consumers.

People waste a lot of time squeezing fruit to consume natural juice. That is why they do this marketing campaign to demonstrate the quality of their products agains natural juices.

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The Heineken campaign creates a personalized beer for tourists

The latest Heineken campaign: “A ‘Dam Fresh Heineken” creates a personalized beer for tourists arriving in Amsterdam.

It’s curious the last campaign of Heineken to address the young tourists who travel to Amsterdam on holidays. The multinational has detected that many young people when they arrive at the city are choosing to take the first beer in a microbrewery where they make Craft beer.

In the end, Heineken started out as an artisan beer that became more and more over the years. And to remind tourists the status of ‘Original Beer of Amsterdam’ they have created personalized beers for travelers arriving in the city. They have titled the campaign as A ‘Dam Fresh Heineken.

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‘Nutella Unica’ creates seven million of Nutella different packaging

Nutella has launched a new marketing campaign called ‘Nutella Unica’ where it has created seven million different Nutella packagings.

Nutella, the chocolate cream brand created by Michele Ferrero in 1965 created a fantastic marketing campaign recently where you could customize the label to put the name on the packaging.

The campaign was so successful that many brands like Coca-Cola made similar moves. Although in the case of the American multinational the labels came printed in a series of predetermined names; the marketing campaign of Nutella allowed to personalize the label with the name that you wanted.

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