Glad’s trash bags undergo a “torture test” at USA airports.
The word that best defines the marketing action of Glad’s trash bags is “peculiar”. They have done a test of stress to the product through the airports of the United States to prove its durability.
Glad is a brand of “The Glad Products Company“, a company specialized in trash bags and “tuppers” for food. To present their new ForceFlex Plus product with Advanced Protection, they decided to perform a peculiar stress test.
Stress tests are usually performed to check the strength and durability of the product; subjecting it to disproportionate uses to check where the limit is before breaking it. Glad has called them “Torture Test”.